Caffè Trucillo - MONDO Collection

Creative DirectionGraphic DesignProduct Design

MONDO Collection The new cup goes back over Trucillo brand lines: the logotype inclination becomes the cup shape and the letter ??C?? of Trucillo, the cup handle. Trucillo Collection holds Trucillo brand essential signs transmitting it through the design. The black handle and the red strip go back over Trucillo brand lines. The brand is explicated by graphic signs, color and shape. The Collection project has been enriched by the saucer design where the planisphere, through the empties and full game, white and black, seems to create a coffee spot. Furthermore the continents representation celebrates the Italian Espresso success abroad and the recent Trucillo brand and Trucillo Training Center internationalization. To complete Trucillo Collection, the Trucillo Spoon ideal to taste an excellent Espresso preserving the cream compact and unchanged.

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